THE NEW JOURNEY
CLIENT
Cushman & Wakefield
TYPE OF CLIENT
Property Consultancy
CATEGORY
Internal Comms, Awareness, Print
BRIEF
Make important maternity and adoption policies easier for employees to understand and navigate, while creating a more engaging and people-focused approach to HR communications.
WHAT WE DID
We developed a clear, inclusive visual style for the maternity and adoption leave brochure, combining accessible information design with the updated Cushman & Wakefield brand to create a warmer and more employee-focused experience.
RESULT
A clear and engaging digital resource that made complex policy information easier for employees to access, understand and use at an important point in their lives.
The project also established a new visual direction for HR communications, creating a consistent design approach that could be extended across future policies and employee materials.
WHAT’S NEXT STARTS HERE.
Get in touch at hello@nascorcreative.agency